To combat the tech constraints of a mobile-first Africa, we needed to innovate on an existing platform. We hacked a platform designed to let people spend – the WeChat Wallet – and utilised a low-tech QR code to transform it into something designed t
 Then we made it a wearable, designed by Africa’s hottest name in fashion, Laduma.
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 The Man Nam bracelet soon became the country’s most desirable and in-demand wearable.
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