HELLO

In my more than 24 years in the industry, I’ve worked hard enough and gotten lucky enough to have built up an extremely diverse range of work, and learned a thing or two along the way. 

Having started out as a Designer, moving into Art Direction, I fell in love with advertising. And as cheesy as it may sound, I’m more passionate now than I’ve ever been about my career.

As far as awards go, I have won my fair share of Cannes, One Shows, D&Ds, Clios, New York Festivals, London Internationals, Loeries, and a few I’ve forgotten about. All on work that’s crossed media channels from Digital, Social and PR, through to good old fashioned Film.

As a Creative Director, I  stick to what my wise mom always said: “Respect is earned.” I believe in working as hard, if not harder, than my teams, and fostering good relationships with them. All to make the best work possible.

Personally and professionally, those who know me will agree that if nothing else, I’m always up for a new challenge.

In 2018 I was voted the number one Creative Director and Art Director in South Africa and MEA (Middle East & Africa) based on the Loeries and Creative Circle rankings.